Be the marketer of you, through personal branding
The process of developing a brand identity for a person or a business is known as personal branding.
This is a brand for you or your company, as the name implies.
In essence, it is the way you represent your company to the outside world, guarantee that your target market is aware of who you are, what you stand for, and why they should choose you over your rivals.
Being your own marketer is a key component of personal branding, not only marketing. To command respect and confidence from your peers and clients, you must stand up for yourself and your company. But putting the right ideas into practise will help you distinguish your company from the competition and build a brand identity for it.
Personal Brand Training in Dubai
To live is the rarest thing in the world
Most people just exist! – Oscar Wilde
You need to determine one of two things:
Do you dare soar with the eagles or do you just indulge in flights of fancy?
By the end of 2015, the total value of the world’s top ten brands had increased by more than 50 percent, from $433 billion (in 2010) to $650 billion (in 2014).
Research by McKinsey &Co found that robust brands excel over their rivals by as much as 73%. And 64% of today’s customers are belief-driven, who want to support “brands that can be a powerful force for change”!
By the end of 2015, the total value of the world’s top ten brands had increased by more than 50 percent, from $433 billion (in 2010) to $650 billion (in 2014).
Corporate drive for growth is constantly gaining momentum and client specific products are becoming an area of concentrated interest. This calls for sophisticated interaction and dialogue with consumer demands and expectations. This in turn means that reinforcing the core strength of the brand becomes more crucial than ever.
Personal Branding can reap much the same benefits as corporate branding. You reach out to clients by hiking up your visibility, molding your reputation, and instilling an awareness of your salability. You stamp an impression on media interaction and jack up your sales volumes by drawing in target prospects.
Are you informed on the process of personal branding yourself? Do you need personal branding training?
Farhan Akhtar, Personal Branding specialist at Dubai, can mentor you with innovative brand development strategies.
We offer a personal branding training course in Dubai. Through proven credentials and a significant track record, we are honoured with an eminent reputation for scripting personal branding success stories. Several high profile clients recommend our service enthusiastically.
The Learning Objectives: Personal Branding Training
- Behave with the conviction of the impact you will make on life and work
- Adopt an attitude that reflects your personal brand
- Develop skills in spheres like focus on core-value, immersive commitment and communication to bolster your brand
- Earn credibility by “being your brand”
- Assume authoritative possession of your image online and in person
- Social Media Management and Evolution of your Brand
What makes personal branding so crucial?
Making an impact is more crucial than ever in a time when people’s attention spans are dwindling by the minute.
The best way to accomplish this is through developing a strong and enduring brand identity.
Unfortunately, because they believe it involves a lot of extra work, the majority of business owners do not understand the value of personal branding.
But the fact remains that building a great brand is a must for building a successful business.
People who are familiar with you and your company will have greater faith in you and purchase more goods and services from you.
- Helps One Stand Out From The Crowd
- Leads To Opportunity
- Your Audience Will Trust You More
- People Will Always Screen You Online